Srikant Kapoor

I am a UGC NET (Management) qualified faculty and a scholarship holder in UPMCAT-1998. I have a Masters in Business Management by Madurai Kamaraj University, along with a Post Graduate Diploma in Business Management, full time, approved by AICTE and under Chaudhary Charan Singh University, Uttar Pradesh. I’ve spent 20+ years teaching and training minds in the art and science of marketing strategy, consumer behaviour, and communication. I’ve spent 20+ years living and breathing marketing — in classrooms, conference halls, boardrooms, and now, online. Along the way, I’ve authored 9 books, published over 20 papers, delivered talks across India, and trained hundreds of students and professionals. As an Assistant Professor and Management Trainer, I teach MBA and BBA students across India, blending academic theory with real-world insights in subjects like Consumer Behavior, Marketing Strategy, and Services Marketing. I’m also the author of 9 reference books, contributor to 20+ research papers in UGC and Scopus-indexed journals, and a creator of practical case studies used across business schools. My goal? To make marketing not just informative — but transformational. Now, I extend that mission through online classes and digital learning experiences — so anyone, anywhere, can access high-quality, applied marketing education that actually moves the needle. Whether I’m in a classroom or in a corporate boardroom, my mission is the same: to make marketing practical, research-backed, and results-driven. If you're in academia, industry, or education and want to collaborate, let’s connect.